Do you have a marketing strategy?

It’s a given that businesses engage in online marketing. Some focus on social media marketing. Others favor email marketing. There’s no one-size-fits-all marketing plan. However, it’s surprisingly common for businesses to not have a good, effective marketing strategy that’s well-documented. Documented? If you’re a small business, it’s understandable that you might not have your strategy […]

Content Marketing Trends in 2020

Digital advertising and content marketing are continually evolving and changing. It’s important for businesses to keep an eye out and look for practical ways to integrate the new techniques and tools into their existing content marketing strategy. If you implement one and your closest competitor doesn’t, you gain an edge over them. Six (and a […]